Viddler doesn't necessarily want to be the next YouTube; it wants to
improve upon and replace YouTube, along with all the other video sites
out there.
The Bethlehem-based startup has its sights set high, to be sure, but
its ambition is not without good cause. In just a few years, Viddler
has distinguished itself among the many video-hosting sites on the
Internet with a unique business model: Viddler allows advertising to be
embedded in user-generated videos.
Viddler's platform also allows the audience to interact with videos as
they please. Timed tags and comments, including video comments, appear
at the bottom of the screen as the video plays. Viewers can also create
a special Digg button tag for videos they want to share with others.
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