Chanakya Damarla and Eric Boduch, co-founders of SMaSh Technologies, see a near future where text messages can reserve a table at the Olive Garden, or point you to the nearest Gap (and then give you a 15 percent off coupon once you're there), reports the Pittsburgh Post-Gazette.

When the two joined forces in 2007, Mr. Boduch was in San Francisco after stints at some public companies and Mr. Damarla was in Pittsburgh, noticing that people were starting to text like crazy. SMaSh "creates a platform for more sophisticated text messages"-- mass text messages that present various options based on how you reply.

Trends are on their side: A forecast released last month by network provider Cisco estimates mobile traffic will see a 39-fold increase in the next five years.

Original source: Pittsburgh Post-Gazette
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