LoRes-TV: Lehigh's Baker Institute Young Entrepreneur-in-Residence Doles Out Advice

It's probably only a coincidence that Lehigh University's Baker Institute for Entrepreneurship, Creativity and Innovation was born at about the same time Zach Bloom and Rick Arlow were creating their own medical device company as life science students at the Bethlehem school.

The pair were finalists for Businessweek's Young Entrepreneurs of 2010 thanks to their quick work in developing a new device to open patients' airways in emergency situations, including combat zones. The idea came from Arlow's work as a paramedic (he is now in med school at Case Western Reserve in Ohio).

The device is designed like a viper's fang and is intended to open airways via minimall invasive procedures that take 60 seconds or less--a vast improvement over the 10-15 minutes a comparably effective procedure would take.

Bloom, who earned his Masters degree in 2009 in health and biomedical economics, is a Young Entrepreneur in Residence at the Baker Institute and doled out some advice recently for other would-be college entrepreneurs.